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BuzzFeed A*Pop K*Beauty Fair

As many know, BuzzFeed is an online platform that delivers various trending news for all types of categories from politics to even beauty, fashion, and entertainment.  While it delivers pretty much all the necessary updated news on every category like any traditional news publication, the difference is that it packages the delivery of the news via online technology that is more accessible and appealing for the modern-day lifestyles.

But what is especially appealing about BuzzFeed is the incredible amount of community engagement from the readers.  For every article/subject matter that is posted on BuzzFeed, there is an impressive amount of engagement from the BuzzFeed community members who actively share and exchange their comments on the article or subject.The BuzzFeed platform has become not only a method to stay updated and informed on what's going on around you, but a source of communication for community members to converse and express their views with fellow community members that are from all over the globe.  By bringing the media platform online, it has created a space without the limits of accessibility due to the reader or member's physical geographical location.

The beauty category tends to be a particularly popular category among the various news categories provided on their online publication platform.  K-beauty has recently been a specifically hot topic within the beauty category due to the creative product innovations and beauty trends coming out of South Korea.

 

 

In response to the exploding demand for the latest scoops on K-beauty, BuzzFeed has decided to throw their first K-beauty Fair to further introduce and educate various K-beauty brands to their writers.  And of course, Neogen was invited and will be introducing all the Neogen brands global best sellers to the BuzzFeed team in their NYC HQ! 

NEO I SPOTLIGHT<br>Clean beauty staples and why this movement is so important

NEO I SPOTLIGHT
Clean beauty staples and why this movement is so important

There’s a big chance you’ve probably heard about Clean Beauty already, but do you really know what’s behind it? While some think clean, and green beauty are the exact same thing, there’s a few details that make them different. So, what’s Clean Beauty ans why it’s so important?

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NEO I TRENDING<br>The Clay Mask your summer skin needs ASAP

NEO I TRENDING
The Clay Mask your summer skin needs ASAP

There’s some magical powers hidden behind a face mask. Sheet masks, clay masks, cream masks… no matter the formula, the moment you decide it's time to use one your day can take a whole new turn. But not all masks work the same, of course. While Sheet Masks are nowadays the most popular format, sometimes we need a little extra help from other types of treatments in order to keep our skin balanced.

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NEO I VIEW <br> IS THIS THE MOST AMAZING BEAUTY COLLABORATION? VITA DUO CREAM

NEO I VIEW
IS THIS THE MOST AMAZING BEAUTY COLLABORATION? VITA DUO CREAM

Brand collaborations are usually all about makeup but Neogen surprised us this year with a skincare collaboration. Neogen Vita Duo Cream aka Joan Day & Night Vita Cream developed by Neogenlab got sold out quickly - and that's easy to understand because Joan Kim has lots of followers all around the world. Why Neogen Vita Duo Cream is worth a try?

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NEO I VIEW <br> REVIEW: RE:P BIO FRESH MASK WITH REAL NUTRITION HERB

NEO I VIEW
REVIEW: RE:P BIO FRESH MASK WITH REAL NUTRITION HERB

RE:P Bio Fresh Mask With Real Nutrition Herb is a vegan-friendly, wash-off clay mask that claims to firm, brighten, and improve elasticity. 100% real crushed rosemary and peppermint herbs gently remove debris and dead skin cells while you massage this mask into your skin. 

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